This MarketResearch edition for academia also provides both current and historical information on many markets and industries — from Consumer Goods and Food and Beverage to Life Sciences and Technology.
Mintel Oxygen provides consumer and market insight. More than 600 report titles covering UK, European, US and International consumer markets are added every year. The platform contains consumer market reports, daily news articles on corporate, product and advertising activity, as well as commentary from Mintel's experts on market trends, opportunities and risks, product and brand innovation.
Note: First-time users need to create a personal profile using their Rice email address; all users need to log out at the end of their session.
Euromonitor Passport Reference and GMID is a unique online database of international country statistics. Includes over 1 million demographic, economic and marketing indicators covering more than 200 countries.
SimplyAnalytics is a web-based mapping, analytics, and data visualization application that allows users to build interactive maps, charts and reports using more than 100,000 data variables. Service includes demographics, business, health, and consumer data. (Subscription includes Simmons Local Data and Nielsen Claritas Prizm.)
Accessing SimplyAnalytics
Users are not required to log-in with a user name and password, however, their work will not be saved using this method which is located at the bottom of the SimplyAnalytics log-in page - "To create a temporary account, click here. Your work will not be saved.”
Creating an account in SimplyAnalytics
To make sure your work is saved, it is necessary to create an account. To create an account, click on “create an account" a the top of the Welcome screen. It will take you to a new screen asking for your email address and password. Check the box agreeing with the End User License Agreement and then click “Continue.” A confirmation e-mail will then be sent to your e-mail address. If you do not receive this email within two minutes, please check your SPAM folder.
Click on the activation link in the confirmation e-mail, and your account will be activated and ready to use. You may now go back to the Welcome login page, enter your e-mail address and password, and start using SimplyAnalytics.
Note: There is a download limit of 50MB total per semester per user per database.